ITC Interrobang
ITC Limited
ITC's premier business case competition. Teams tackle live strategic challenges from FMCG, Hotels, Agri, Paperboards businesses. Winners get PPI offers and an internship summit.
Usual Season
Aug–Dec
Prize & Perks
₹5 Lakhs + PPI at ITC across FMCG, Hotels, Paperboards
Eligibility
First-year MBA students from premier institutes
Format
Corporate Comp
Why this competition matters
PPO / PPI opportunity · top finishers get a pre-placement offer or interview, bypassing the regular shortlist.
Resume signal · recognised by recruiters across consulting, FMCG, tech, and finance recruiters.
Real-world problem · cases mirror live business issues from ITC Limited, not textbook exercises.
₹5 Lakhs + PPI at ITC across FMCG, Hotels, Paperboards · prize and recognition that travel on your resume for years.
Your prep checklist
- 1Read the brief 3x. Note the exact ask · don't solve the problem you wish was asked.
- 2Pick 2 frameworks max · Market Entry, Profitability, or GTM cover 80% of strategy cases.
- 3Run a 30-min hypothesis sprint with your team before opening Excel.
- 4Build your deck back-to-front: recommendation first, then evidence, then appendix.
- 5Stress test: have one teammate red-team your numbers and assumptions.
- 6Rehearse the 60-second pitch · judges decide in the first slide.