Back to directory
marketingComing Soon PPO/PPICompany Hosted

HUL L.I.M.E.

Hindustan Unilever

HUL's flagship 'Lessons in Marketing Excellence' competition covering Marketing & Sales, Customer Development, and Supply Chain tracks. One of the most sought-after PPO routes into HUL.

Mark your calendar

Registration usually opens in Aug–Nov. Visit the official site for updates.

Opens on unstop.com

Tell a teammate

Most case comps are team events · find your co-founder early.

Usual Season

Aug–Nov

Prize & Perks

₹10 Lakhs grand prize + PPO at HUL

Eligibility

First-year MBA students

Format

Corporate Comp

Why this competition matters

PPO / PPI opportunity · top finishers get a pre-placement offer or interview, bypassing the regular shortlist.

Resume signal · recognised by recruiters across consulting, FMCG, tech, and finance recruiters.

Real-world problem · cases mirror live business issues from Hindustan Unilever, not textbook exercises.

₹10 Lakhs grand prize + PPO at HUL · prize and recognition that travel on your resume for years.

Your prep checklist

  1. 1Read the brief 3x. Note the exact ask · don't solve the problem you wish was asked.
  2. 2Pick 2 frameworks max · Market Entry, Profitability, or GTM cover 80% of marketing cases.
  3. 3Run a 30-min hypothesis sprint with your team before opening Excel.
  4. 4Build your deck back-to-front: recommendation first, then evidence, then appendix.
  5. 5Stress test: have one teammate red-team your numbers and assumptions.
  6. 6Rehearse the 60-second pitch · judges decide in the first slide.

Topics & themes

#marketing#ops#strategy#fmcg#ppo

Recent winners

1
IIM Ahmedabad
2
IIM Calcutta
3
SPJIMR

Eligible institutes

IIM AIIM BIIM CIIM LXLRIFMSMDISPJIMRISB

Ready to apply?

Take a shot at HUL L.I.M.E.

Register on the official Hindustan Unilever portal. You'll be redirected directly to the source.